Elettra Fiumi is a filmmaker, journalist and entrepreneur.
She is the founder of Fiumi Studios, a full-service production and online content strategy company with offices in New York, Los Angeles and Florence. Her films have been featured in Architectural Digest, the BBC, Fusion, Monocle, MSNBC, the New Yorker, NBC News Digital, the New York Post, Teen Vogue, Vocativ/Showtime’s DarkNet series and Univision among others. Clients include the Ethics Centre, J. Walter Thompson agency, the International Fine Prints Dealers Association, the Gagosian Gallery, Rebecca Taylor, Theory and Yale Medicine. She has also received a 2015 Graham Foundation for Advanced Studies in the Fine Arts documentary grant for A Florentine Man documentary (in progress).
Prior to Fiumi studios, she was the CEO/Co-founder of Granny Cart Productions, a New York-based full service production company that produced videos for publications and brands. Projects included producing MSNBC’s Breaking Glass, a weekly online series profiling women pushing boundaries in their fields, industries and/or communities. AdWeek called Granny Cart’s Sex & Seniors video “flat-out fantastic.” Press coverage included features in PDN, Kitsplit, on Columbia Visuals, on Storyhunter, and on Crain’s Business.
Prior to Granny Cart, Elettra’s work was published on Univision, Tablet, Global Post, the Committee to Protect Journalists’ website, the Daily, New York Mag, Bronx Ink, Departures, Black Ink and Travel+Leisure. She also fact-checked for The New York Times reporter, Graham Bowley, and for T, The New York Times Magazine. She worked for over four years at Departures and Black Ink, the magazines for the American Express Platinum and Centurion card members. Her work has also appeared in New York Magazine online and Columbia University’s Bronx Ink online publication, for which she covered the neighborhood of Hunts Point in the Bronx. She started her career at Travel+Leisure and has experience in the fashion industry with companies such as The Gucci Group, Max Mara and Calvin Klein.
Elettra graduated from the Columbia University Graduate School of Journalism with a concentration in digital media in May 2011. She was the Speaker Director at the Columbia University School of Journalism during her year there, when she invited guests such as Christiane Amanpour and Terry Anderson. She also organized talks with Reporters Without Borders and a panel on iPad apps that included leaders from The New York Times, Gourmet and Popular Mechanics.
Raised in Florence, Italy, she speaks Italian, English, French, and Spanish. She has traveled extensively including to Colombia, Mexico, Pakistan, Senegal and Indonesia. She also sailed on a tall ship through the Gulf of Mexico and blogged about it for Mount Holyoke College, where she graduated with honors.
See her LinkedIn profile for more.